Meanwhile, it could make the Reliance-owned Jio mobile network more appealing. Coming to JioPhone should open up a big new growth vector for WhatsApp as it strives to grow its 1.5 billion user count toward the big 2 billion milestone. Forty million JioPhone 1s had already been sold, and it’s been estimated to control 27 percent of the Indian mobile phone market and 47 percent of the country’s feature phone market.
WhatsApp was supposed to launch alongside the JioPhone 2 that debuted last month for roughly $41, but was delayed. Users will be able to send text, photos, videos and voice messages with end-to-end encryption, though it will lack advanced features like augmented reality and Snapchat Stories-style Status updates.
Today it launched a feature phone version of WhatsApp for JioPhone 1 and 2’s KaiOS, which are designed to support 22 of India’s vast array of native languages. False rumors forwarded on WhatsApp have led angry mobs to murder strangers in India, but the Facebook-owned chat app is still racing to add users in the country.
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